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This article appeared on page 14 of The Australian on the 28th of July, 2010.
AT first glance, The Verge, the story of a group of 20-somethings in a share house, looks like just another reality television show, giving the audience voting rights on plot outcomes. But Adam Lomsargis, managing director of Triptych Concepts, which produced the series with Ian McFadyen (The Comedy Company), says that’s not so. “Big Brother is not really reality TV, it’s an unreal situation that never occurred,” he says. “The Verge is all about connecting everyone in everyday life through a shared experience.”Actors, including John Jarratt, pictured, follow a script but the story can be guided by the audience using social media. Lomsargis hopes The Verge is one of many local productions to be offered by Video Zoo, the nation’s first online video portal focused on home-grown content, to be launched on Friday night and run by Triptych Concepts. “In the early days we’re looking to build a strong foundation of Australian shows,” he says.
BRIDGET CORMACK

