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Online video out-peforms TV across every brand metric and vertical

When directly comparing commercials viewed only online or only on TV, online video ads perform better than TV ads, across every brand metric and for every vertical. This is the standout finding of the new Video Effectiveness Research Report by Nielsen IAG, in partnership with Microsoft Advertising...

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Posted by triptych | Posted in Events | Posted on 23-10-2009

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We now have a calendar section where you will be able to keep up with everything Triptych.

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